Cliché
The disposable camera, reinvented.
About
Craft your film roll, shoot without previewing, and savor the surprise once it's developed. The magic of film photography, on your phone.
Cliché brings the joy of disposable cameras to the smartphone era: a raw viewfinder, no preview, no editing, and a real developing wait before you discover your photos. Each film has its own grain, colors and quirks — and every shutter click becomes a small event again.
How it works
- 1
Build your camera
Pick a body, a film and a number of shots. Your roll is ready.
- 2
Shoot blind
The viewfinder stays raw, just like a real disposable. Aim, click, wind to the next shot. No preview, no retouching.
- 3
Wait for development
Your photos develop in real time. We'll let you know when they're ready — and then, surprise.
What you'll love
The surprise effect
You only see the film's effect once developed. Every shot becomes a small event again.
14 film stocks
Kodak Gold, Portra 400, Fuji Superia, black & white, film grain, halation, light leak, retro date stamp, double exposure…
Real lab wait
A development process that takes its time, to bring back the joy of waiting.
4 collectible cameras
Yellow, Emerald, Tropic, Beach. Show off yours with friends.
Your gallery, elevated
Find your developed rolls, save them to Photos and share them any way you like.
Your photos stay yours
Stored on your phone. No account, no mandatory cloud.
A simple, honest model
1 free custom camera every month, plus a separate monthly capsule. Want a bonus? Watch a short video, if you like. To go further: "Ad-free for life" (2 custom cameras per month, no ads), "Unlimited cameras for life" (unlimited cameras, with ads), "Everything for life" (unlimited and ad-free), or the monthly or yearly Cliché+ subscription (unlimited, ad-free, fast development and Supporter badge). Prices are shown in your currency by the store before any purchase; the yearly subscription is billed yearly.
Rewind time. Take your shot.
Available on iPhone, iPad and Android.